In a world of information overload, telling people facts and figures rarely punches through. They might retain the information for five minutes, but is that good enough? People remember information that they’ve engaged emotionally with. And what better way is there to hook people than through a good story? 

Join us this November for an interactive and inspiring online workshop that will teach you how to connect, persuade and inspire others with your business story.

You'll learn how to craft a message that will move, resonate and be remembered for months - and even years - after delivery.


Tuesday 17 November 1pm - 4pm

Learning Outcomes 

By the end of Business Storytelling, you'll know how to: 

  • Differentiate between a good story and a story that can be used in a business capacity 
  • Use your best personal stories in a business environment 
  • Select the most appropriate story for your audience/reader 
  • Craft a satisfying story 
  • Employ storytelling devices to increase impact 
  • Use pace and vocal pitch to ‘shade’ the story’s key moments and message 
  • Fill a pause 

Meet the tutor

Emma Taylor has a background in acting and script-writing and has worked as a trainer since 2003. She is therefore able to give a unique perspective on public speaking based on this, offering tips to produce accomplished communicators who embrace their own style.


If the cost of this workshop is an issue for you or your organisation we welcome bursary applications - please find details here.

Member Discount

Our Individual and Organisational members are entitled to 15% off the price of a concessionary ticket for this course. Just choose the concessionary ticket option and enter the code at checkout.

Not an individual member? Join from as little as £4 per month. See more about our membership offer here.

Concessionary category also includes Senior citizens, students and unemployed. ID/Evidence will be required to prove eligibility. 

Like many charities, our work has been severely impacted by the coronavirus crisis.

At the checkout you'll see the option to add a donation amount to your free ticket. If you are in a position to do so, please give what you can.

Your support will mean that we can continue our life changing work right across the world, empowering people to change their lives for the better.

This online workshop is now closed to bookings. If you'd be interested in joining us on a future date please email [email protected].